Email Marketing

Blog vs. Emailed Newsletter: Why Blogging Wins Every Time

Posted by on Dec 21, 2012 in Blogging, Email Marketing, Marketing | 0 comments

Blog vs. Emailed Newsletter: Why Blogging Wins Every Time

Content marketers have been preaching the virtues of blogging for years. While there’s no disputing their point, if you aren’t actively involved in online marketing, it may be more difficult to understand WHY blogs are so important. Behind the scenes of every blog, a lot of other stuff is going on including how the programming code is written, how keywords are used, how search engines are courted and more. Yes, blogging sounds complicated. If you’re already writing articles to help promote your business, e-newsletters probably seem more straightforward. Build your list,...

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